Game

At TBT Localization, our Game Localization service brings your interactive experiences to life for players around the world. Leveraging in-house linguists, engineers, and QA specialists, we ensure your game feels native in every market—preserving tone, humor, and playability.

• In-Engine Expertise
  Our engineers integrate directly with Unity, Unreal, and proprietary engines, extracting and reimporting localized text without breaking builds.
   
• Cultural & Creative Fluency
  Professional translators with gaming backgrounds adapt jokes, idioms, and lore for local audiences—maintaining narrative integrity and player immersion.
   
• End-to-End In-House Team
  From text strings and voice-over scripts to UI assets and cinematics, every step is handled by our full-time, U.S.-based specialists—ensuring consistency and rapid turnaround.
   
• Rapid Sprint Support
  Agile workflows synchronized with your development sprints allow for weekly or even daily drops of localized builds, keeping pace with your release schedule.
   

1. Project Kickoff & Asset Audit
   • Review all game assets—dialogue scripts, UI strings, subtitles, graphics, audio files, and in-engine text nodes.
   • Generate a detailed quote and timeline, mapping localization milestones to your development sprints.
    
2. Terminology & Style Guide Creation
   • Extract existing glossaries and build a game-specific termbase covering character names, item stats, UI labels, and genre conventions.
   • Define tone, register, and style for each locale in collaboration with your narrative and design teams.
    
3. Translation & Creative Adaptation
   • Native-speaking translators deliver the first draft of UI text, dialogue, pop-ups, and marketing strings.
   • Creative editing ensures humor, cultural references, and wordplay resonate with local players.
    
4. In-Engine Pseudolocalization & QA
   • Pseudolocal builds reveal hard-coded text, overflow, and layout issues.
   • Linguistic QA within the game environment checks context, truncation, and UI alignment.
    
5. Voice-Over & Cinematic Localization
   • Casting of native voice talents matched to character profiles.
   • Script adaptation for lip-sync, tone-matching, and performance direction.
   • In-house recording, editing, and mastering of voice tracks.
    
6. Functional & Compliance Testing
   • Functional QA tests menus, achievements, in-game prompts, and platform certifications (ESRB, PEGI).
   • Cultural compliance review ensures imagery, symbols, and content adhere to local regulations.
    
7. Build Delivery & Post-Launch Updates
   • Provide localized builds ready for certification and deployment on PC, console, and mobile platforms.
   • Rapid turnaround for hotfixes, patch notes, and new-content drops, with ongoing translation memory updates.
    

• Four-Phase QC
   
  1. Linguistic QA: Verifies terminology, grammar, and consistency.
      
  2. In-Game QA: Checks string context, UI layout, and user flows.
      
  3. Functional QA: Validates gameplay features, achievements, and platform requirements.
      
  4. Compliance Review: Ensures age-rating and cultural appropriateness.
      

• Secure Version Control
  We log every change, comment, and build version in our project-management platform for full traceability.
   
• Continuous Improvement
  Post-mortem reviews refine our termbases and workflows, optimizing speed and quality for each subsequent title.
   

With TBT Localization’s Game Localization services, your title will deliver a seamless, engaging experience in every language, driving player satisfaction and global success.